Vevo has named The Kid LAROI their final LIFT artist of 2021 and released an exclusive behind-the-scenes look at the making of the music video for “Stay,” his hit single with Justin Bieber.
In the new Footnotes video, The Kid LAROI and award-winning director Colin Tilley narrate their favorite scenes and give fans a closer look at the video’s creative decisions.
“My favorite part of the day was probably when Justin and I shot the shots together. I love vibing off of other people’s energies and stuff, and he has a lot of energy that he shows off in music videos. He always brings a really good, high level of energy, so it was dope bouncing off of him,” shared the Australian rapper-singer.
“We’re thrilled to wrap up 2021’s LIFT program with The Kid LAROI,” says JP Evangelista, SVP, content, programming and marketing, Vevo, “He’s an ambitious, hard-working artist, whose collaborative nature was key in creating these pieces of original content. We’re so excited to be a part of his journey and show his global fan base his music and videos in ways they haven’t seen before.”
Last week, “Stay” — released on Raymond Braun/Columbia Records/Def Jam — returned to No. 1 on the Billboard Hot 100 songs chart for a seventh week at the summit, tying for the second-longest No. 1 run for a song by two or more co-billed solo male leads over the chart’s 63-year history.
Watch the Footnotes video below: