Back to Top

Category: Videos

21 Savage & Metro Boomin – “Feel It” (Official Music Video)

21 Savage is best known for his gritty street tales, as heard on beloved cult mixtapes like last year’s The Slaughter Tape and Slaughter King. In recent months, he’s also become known for his meme-status dagger tattoo, inked on his forehead in memory of a fallen friend. But on “Feel It,” the slow-burning, love-and-loyalty anthem taken from Savage Mode, this summer’s collaborative project with Metro Boomin, 21 Savage is another man entirely. I’m a savage to these niggas but to her I’m gentle, he raps over a sedate beat, co-produced by Metro and Zaytoven. “I wrote something that street niggas can relate to. At the end of the day we all wanna go home to someone loyal,” he told The FADER.

Today, 21 Savage & Metro Boomin are sharing a romantic video for the song, produced by The FADER and shot between East Atlanta’s Zone 6 and on the city’s south side. In the clip, it’s love at first sight for the young rapper, who goes about winning a beautiful woman’s affections after glimpsing her with another man. Soon, the pair is cuddling and cupcaking, as his love interest, played by Kat Amour, joins him on his usual endeavors of counting stacks of cash in bed and cruising through the city.

Watch the video above. And if you’re in New York, check out Metro Boomin and 21 Savage live on November 4 at a special concert called Young Metro Don’t Trust Trump. All proceeds from the show will go towards a scholarship fund established by Metro to send a St. Louis student to Morehouse College every year.

Link to Young Metro Don’t Trust Trump Tickets: http://smarturl.it/DontTrustTrumpShow

http://www.thefader.com/2016/10/25/21-savage-metro-boomin-feel-it-video

Featuring: Kat Amour

Directed by: Rob Semmer
Edited by: Sam Balaban

Executive Producer: Joseph Patel
Produced by: Tessa Travis
Production Coordinator: Madison LaClair

Cinematography: Scott Perry

AC: Stephen Crocker
Grip: Kevin Eagleson
Steadicam: Brian Hall

Production Designer: Andrew O’Connor (RITE Media)
Art Assistant: Yonnie Tefari

Wardrobe Provided by: Cease and Desist
MUA: Tatiana James
Production Assistant: Donald Huston
Color Grade Artist: Bryan Smaller @ Company 3
Production Company: The FADER

Subscribe now for more The FADER  http://bit.ly/XPZVfG

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

Posted in Videos | Leave a reply

Playboi Carti – Everything You Need To Know (Episode 40)

“We made a song and it was very lit,” Playboi Carti told us of his collaboration with Frank Ocean. “I don’t know if the world is gonna get it, though.” After meeting Raf Simons at his New York Fashion Week presentation, the Atlanta upstart stopped by The FADER office to share some lesser known facts about himself: like how he was really ballin’ in high school and what it was like to take his dad to Mansion Elan. He also sets the record straight: it’s Playstation over XBOX. Watch the interview above.

Subscribe now for more The FADER  http://bit.ly/XPZVfG

Everything You Need to Know, stating the facts on our favorite artists in their own hilarious words. Artists interviews include Playboi Carti, Cardi B, Mac Miller, Kevin Gates, Alessia Cara, Post Malone, Halsey, Mitski, OG Maco, Madeintyo, Flatbush Zombies, Rich Homie Quan, E-40, Justine Skye, T.I., Angie Martinez, Mikey Alfred, Kash Doll, Schoolboy Q, Isaiah Rashad, Ty Dolla $ign, Bodega Bamz, ReTcH, London O’Connor, Alber Hammond Jr., Da$h, Speedy Ortiz, Sonny Digital, Ghost and many more.

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

The FADER is the definitive voice of emerging music and the lifestyle that surrounds it. Check out interviews, outings, music videos, advice and performances with musicians, artists and designers.

Posted in Videos | Leave a reply

Drake – Obey Your Thirst (Episode 1)

Drake is a superstar—the only guy who could dethrone Taylor Swift on the charts with a mixtape. In a rare interview, he spoke with The FADER.

Coming up in Toronto, people told Drake to move to New York if he was serious about making it. Instead, he stayed where he was and made history by proving that if you’re a truly multi-layered artist, you can make it from anywhere. “Do it the way I did it,” he says in the above Obey Your Thirst documentary. “Do it from where you’re at. If you have the music, that’s all it takes.”

Now, at the top of his game, Drake says he competes not with established legends or other top-sellers, but with the countless kids itching to take his spot.

Now that hip-hop’s playing field is more open than ever before, Drake knows
there are countless kids itching to take his spot. Those up-and-comers are now his competition, not any established rapper. “That’s how I try to keep pushing this forward,” he says. “Just to let that kid know that I’m not done yet.” Watch the full documentary above, and stay tuned for three more by Sprite and The FADER, sharing the stories of Nas, Vince Staples, and Isaiah Rashad.
http://www.thefader.com/2015/06/24/drake-views-from-the-6-obey-your-thirst-sprite-documentary

WATCH Episode 2 with Nas Here: https://www.youtube.com/watch?v=m-F5tWbELec&list=PLPH2E2Ybj9J7lTvfATf1h4Ukoy7uRFeWR&index=1
WATCH Episode 3 with Vince Staples Here: https://www.youtube.com/watch?v=eyu_telJ7oQ&index=3&list=PLPH2E2Ybj9J7lTvfATf1h4Ukoy7uRFeWR
WATCH Episode 4 with Isaiah Rashad Here: https://www.youtube.com/watch?list=PLPH2E2Ybj9J7lTvfATf1h4Ukoy7uRFeWR&v=yV_cNPeZW50

Subscribe now for more The FADER  http://bit.ly/XPZVfG

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

Posted in Videos | Leave a reply

Sampha – “Plastic 100°C” (Live Performance)

Sampha details his debut album, and all the learning and personal trauma that accompanied its creation, in a new The FADER cover story, to be published on The FADER today at 10 a.m. EST.

“Plastic 100°C,” a beautifully raw song about pressure, is one of that album’s highlights. Its chorus refers to feeling like plastic melting in the heat, and one of its verses hints at the source of the discomfort Sampha describes: Usually I’d run home/ And tuck the issue under/ Oh/ Sleeping with my worries/ I didn’t really know what that lump was/ My luck.

Here, Sampha plays a singular acoustic version of that song. His performance was captured in one beautiful take at dusk, on the rooftop of his label Young Turks’s London office.

“There’s a lot I see, feel, really want to express,” Sampha tells The FADER. “I think that’s part of the thing, like — I feel so much.” In his most in-depth interview to date, he opens up about the journey he’s been on, the music he’ll be releasing, and his hopes for the future. “I wanna make things feel more magic to me, like how I felt when I was younger. When you grow older, you try and work harder to find the magic in life.”

http://www.thefader.com/2016/06/28/sampha-plastic-100c-live-video

Subscribe now for more The FADER  http://bit.ly/XPZVfG

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

Director: Robert Semmer and Kevin Hayden
Producer: Robert Semmer and Olivia Proctor
Executive Producer: Joseph Patel
Executive Producers: Rob Stone, Jon Cohen, Andy Cohn, Anthony Holland
Co-Producers: The FADER and Luca Films
Director of Photography: Kevin Hayden
Art Director: Imogen Lloyd
Assistant Camera: Lee Burnett
Steadicamp Operator: Ilana Garrard
Production Assistant: Natalie Fairs
Production Coordinator: Madison LaClair
Sound Recordist: Daniel Brosnan
Sound Mix: Marta Salogni
Editor: Sam Balaban
Colorist: Bryan Smaller at Company 3
Special Thanks To: Sampha, Katie O’Neill, Caius Pawson, Jim Demuth, Poxy Dixon, Stephen Campbell, Gabe Spierer and the rest of the Young Turks staff.

Posted in Videos | Leave a reply

G Herbo and Southside discuss boxing Trump and more | “Would You Rather” Season 1 Episode 1

While they were in New York, #GHerbo and #Southside debated life’s hardest questions in this debut episode of The FADER’s #WouldYouRather . This week’s questions include:

1. Smoke mids forever vs. Only wear Hollister
2. Can’t go back home vs. Go vegan
3. Use Walkman for music vs. Swap phone for Sidekick
4. Box Donald Trump vs. Win an EGOT

http://www.thefader.com/2018/08/16/g-herbo-southside-would-you-rather-video

Subscribe now for more The FADER  http://bit.ly/XPZVfG

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

Posted in Videos | Leave a reply

SuperM want their own ‘Avengers’-style movie

When you’re in a band as large as seven-piece K-pop behemoth #SuperM, some arguments are bound to come up. So you can imagine the (supremely entertaining) disagreements that arose when we quizzed them for the latest episode of Would You Rather? We subjected Ten, Baekhyun, Lucas, Taemin, Taeyong, Kai, and Mark with some classics (would you rather a SuperM video game or SuperM film, for example) as well as some weird ones, and definitely sparked enough conversation to carry them through to the end of their world tour in February.

Subscribe now for more The FADER http://bit.ly/XPZVfG

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Instagram: https://www.instagram.com/thefader/

Posted in Videos | Leave a reply

King Krule “Rock Bottom” – Brooklyn Bound (Episode 4 – Part 2)

King Krule plays “Rock Bottom” at Converse Rubber Tracks
http://www.thefader.com/2012/01/17/brooklyn-bound-king-krule-live-at-converse-rubber-tracks/

Subscribe now for more The FADER http://bit.ly/XPZVfG

Brooklyn Bound is a Converse + FADER series where artists visit a local Brooklyn business & perform at Converse Rubber Tracks Studio (interview + live). Artist performances and interviews include Future, Charli XCX, Kurt Vile, El-P, Zola Jesus, King Krule, Mac Demarco, GZA, Le1f, Diiv, Cloud Nothings, Frankie Rose, Potty Mouth, ASTR, and more.

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

The FADER is the definitive voice of emerging music and the lifestyle that surrounds it. Check out interviews, outings, music videos, advice and performances with musicians, artists and designers.

Posted in Videos | Leave a reply

Mac Miller and Vince Staples – Live at Grand Street Bakery (Episode 1 – Part 1)

Mac Miller and Vince Staples interview and freestyle live at Grand Street Bakery
video by Maia Stern and Stephanie Szerlip

Subscribe for more FADER Youtube:  http://bit.ly/XPZVfG

Watch more LIVE AT GRAND ST BAKERY: http://bit.ly/11JaWWn

Read the FADER: http://bit.ly/hkfjco
Follow the FADER on Twitter: http://bit.ly/XPZHFf
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

Posted in Videos | Leave a reply

Mac Miller – Stopped Making Excuses (Documentary)

Mac Miller – Stopped Making Excuses

“I’m probably going to cry a few times through the course of this thing,” Mac Miller says in the first scene of Stopped Making Excuses, a new documentary produced and presented by The FADER.

What follows is a candid look at the Pittsburgh native’s past six years, starting with his ascent, when he was 19, as a popular but critically panned rapper. “I was an easy target. I admit that,” he says now. “It became one of those things where I got so much negativity that it almost became, like, ‘There’s no point to overly hate on this dude, let me look in and see what he’s doing.’ And when you look in, there’s some good music there.” Following his 2011 debut album, Billboard’s first independently released No.1 in over a decade, Mac moved to Los Angeles, where it seemed to many he was thriving. That’s where Andrew Nosnitsky met him for Mac Miller’s 2013 The FADER cover story, and where he played an endearing role in Earl Sweatshirt’s cover too.

But Mac says L.A. soon turned toxic, as he spiraled into increasing drug use. In one scene in Stopped Making Excuses, French Montana counsels him to slow down with codeine. In another, Mac appears in a bathtub wearing a long-sleeved shirt, top hat, and sunglasses, while saying “I’m not on drugs… drugs are on me.”

To finish 2015’s acclaimed GO:OD AM, he headed back to Pittsburgh to regain his composure. Watch him lead the Steelers onto the field, eat one of those weird sandwiches with french fries on it, and perform in his Taylor Allderdice High School graduation gown.

Now, he’s living in New York, trying to make sense of his past and orient himself to an independent, healthy future. “I’d rather be the corny white rapper than the drugged-out mess that can’t even get out of his house,” he says. “You don’t go down in history because you overdosed.”

Director: Rob Semmer
Producer: Rob Semmer
Executive Producer: Joseph Patel
Executive Producers: Andy Cohn, Jon Cohen, Rob Stone, Anthony Holland
Director Of Photography: Scott Perry
Editor: Orion Barki
Assistant Editors: Christopher Jones, Scott Perry
Camera Assistant: Alexa Carroll, Zach McGeehan
Sound: Miliken Gardner, Molly Young
Editor: Orion Barki
Assistant Editor: Christopher Jones, Scott Perry
Color: Bryan Smaller @ Company 3
Sound Design: Eugene Wasserman
Titles: Kyle Sauer
Production Coordinator: Madison LaClair
Post Production: Sam Balaban, Saleh Ramazani
Still Photographer: Ethan Holland

http://www.thefader.com/2016/02/05/mac-miller-fader-documentary-stopped-making-excuses

Subscribe now for more The FADER  http://bit.ly/XPZVfG

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

Posted in Videos | Leave a reply

YoungBoy Never Broke Again on dating, meeting Nicki Minaj, and finishing high school

YoungBoy Never Broke Again has done a lot of living in his 18 years on earth. In the past few months, the FADER cover star, who celebrated his birthday just last week, has put out two projects and has a lot more in the tank.

During a recent visit to The FADER, YoungBoy discussed his plans to return to high school to earn his diploma, his search for a girlfriend, and his plans for the future. “In ten years, I should not be rapping,” the Baton Rouge native told us. “I should be rich as fuck. On to a different career, on to some different shit.” Watch the full interview above.

http://www.thefader.com/2017/10/26/watch-youngboy-never-broke-again-talk-about-looking-for-a-girlfriend-and-meeting-nicki-minaj-for-the-first-time

Subscribe now for more The FADER  http://bit.ly/XPZVfG

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

Posted in Videos | Leave a reply

Thundercat Draws Zack Fox

Zack Fox and Thundercat are true pals with a penchant for cracking wise. The two are known for their cripplingly funny back-and-forth Twitter antics, and recently touring together seems to have fully blasted their otherworldly comedic chemistry into a new galaxy.

On a recent trip to Los Angeles, we got up with the two for a chill drawing sesh, in which the duo flexed their artistic chops, and flamed themselves and the world as we know it into oblivion. Of the final portraits, Fox said, “I think both of these are fantastic pieces of art.” See the interview for yourself above.

Subscribe now for more The FADER  http://bit.ly/XPZVfG

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Tumblr: http://bit.ly/xerObW

Director: Scott Perry
Editor: Sam Balaban
Graphics: Madison Buillard
Director of Photography: Scott Perry
2nd Camera: Andrew Sales
Producer: Frances Capell
Production Company: The FADER

Posted in Videos | Leave a reply

Ski Mask the Slump God and Juice WRLD get baked on ‘Would You Rather’

On the latest episode of ‘Would You Rather,’ #SkiMask the Slump God and #JuiceWRLD tackle age-old conundrums, like whether or not all of your exes forming a band or joining the ‘Love & Hip-Hop’ cast would be more preferable; choosing between a daily consumption of either Hennessey or a handful of creme brûlée Juul pods; and the ideal freestyle battle. During one tangent we’re even treated to an unreleased freestyle from Juice while Ski performs live ad-libs.

Subscribe now for more The FADER  http://bit.ly/XPZVfG

Read the FADER: http://www.thefader.com
Follow the FADER on Twitter: https://twitter.com/thefader
Like the FADER on Facebook: http://on.fb.me/11JaNSJ
Follow the FADER on Instagram: https://www.instagram.com/thefader/

Posted in Videos | Leave a reply